Her Music Night:

At a loss for something fun to do tonight? Fear not! Well, fear not if you're in London Town.... Head down to the Levi's Store on Regent Street and enjoy some tunes from Joy Formidable and Rox. And guess what? It's free!

RSVP on www.facbeook.com/levisuk

Levi’s® is hosting an exclusive music showcase of female fronted artists at their Flagship store on Friday evening (11th March). The line up includes soul sensation of the moment Rox and the uber cool Joy Formidable.

The female fronted gig ties in nicely with the expansion of the Levi’s® Curve ID collection. Levi’s® has introduced the Classic Curve to the Curve ID line, for women who prefer a slightly higher rise jean. The new Classic Curve line hits stores this week and has taken prime position within the origin space of the Flagship store.